Posted by admin | Posted in social networking | Posted on 13-08-2011
Jonathan Stark’s community-giving Starbucks Card is no more. At 7 p.m. PT Friday, Starbucks reluctantly pulled the plug on Stark’s pay-it-forward social experiment following allegations of fraud or misuse.
Adam Brotman, vice president of digital ventures at Starbucks, phoned Stark earlier Friday evening to inform him that the card would be deactivated. Starbucks, he says, was rooting for the experiment from the sidelines, even though the company’s terms do not permit the use of shared registered cards.
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