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A variety of social network gaming applications are making lots of money from virtual goods. But could these services soon find themselves in trouble for allowing gambling — and get slapped with large fines or other punishment? The question matters like never before, and the answer’s not clear — although from my research, the risk seems relatively low.
There is a meteoric 83 percent rise in the time spent by U.S. people on social-networking sites from a year ago, according to a report released Wednesday by Nielsen Online.
Facebook enjoys the top spot among social networks, with people having spent a total of 13.9 billion minutes on the service in April of this year, 700 percent more than in April 2008, Nielsen said. Minutes spent on Twitter soared a whopping 3,712 percent to almost 300 million, versus around 7.8 million from the same month a year ago.
Teens’ craze over social networking has begun to entice school officials, and Fairfax County is the first Washington-area school system to join the frenzy.
But while students are jumping onto sites like Facebook to post party pictures or opine about the latest addition to reality television, the school district is far more tame.
No photos and no “favorites,” but simply a litany of information that leads parents and community members to the district’s Web site and news releases. And that’s exactly what schools officials want.
T and business technology will take centre stage in the post-recession economy, according to George Colony, CEO of Forrester.
In his keynote address at Forrester IT Forum in Berlin, Colony described the current economic turbulence as a “gateway recession” that will connect two different eras.
There have been a lot of studies of Twitter users lately. Have you seen this study by PMN that says only 22% of Gen Y consumers are using Twitter. Or this Harvard Business Review study of 300,000 users reveals that the 10% of Twitter users account for over 90% of Twitter messages sent.
At the Online Marketing Summit in Minneapolis this week, I presented on Social Media Strategy and briefly highlighted Blogging and Twitter as tactics. This is the first of several posts that will visit the key concepts offered in that presentation.
Why social media? It comes down to gaining a competitive advantage. I like the quote from Oliver Young at Forrester Research: “Marketers who embrace social media will outdistance competition, build community following, and boost loyalty”
Have you heard that Twitter is a great internet marketing tool? If so, you may wonder if marketing your website, blog, products, or service through Twitter is a good idea. Usually, it is, but you should first familiarize yourself with the pros and cons.
Social sharing features, which allow subscribers to share content from an email with their social networks, are emerging as a counterpart to the long-standing “forward to a friend”. But how do you implement social sharing in your messages, and how do you track the impact?
We spoke with a B2B email newsletter publisher to learn how they recently implemented social sharing. The early results showed a 25% boost in reader interaction, and a surge in inbound traffic from social networking sites. Includes tips on:
President Obama wants his speech to the Islamic world from Cairo Thursday to resonate beyond Egypt, and the United States government is mounting an aggressive social-networking campaign to engage Muslims in conversation about what he says.
From text-messaging set up by the State Department to targeting the 20 million Muslims using Twitter abroad, the White House, recalling the presidential campaign’s potent outreach efforts, also will use Facebook, YouTube, MySpace and a South Asian Web site called Orkut to ensure as many people as possible have access to live streaming, the speech’s text and ongoing discussion of the event.
More professionals are turning to social networks in hopes of ultimately securing jobs, but such sites lack what recruitment agencies can provide, say observers.
Leong, an IT professional in the financial industry told ZDNet Asia in an e-mail, social networks are an effective means of providing opportunities for “casual jobs” such as survey respondents, freelance photographers and part-time work, as well as the much-publicized “The Best Job in the World.”